News Releases

33 Books Co. Launches New R(h)um Tasting Journal
Pocket Rum Diary Helps Consumers Chronicle Cane-based Spirit Tastings

Each book is printed in Portland with soy ink on 100% recycled chipboard. The soy ink used on the cover contains a little bit of real rum, which changes with each new printing.
Click for larger image.

Each book contains space to log details on 33 different rums. Click for image.

Pocket Rum Diary Helps Consumers Chronicle Cane-based Spirit Tastings

PORTLAND, OREGON, MAY 10, 2018 — 33 Books Co. today announced a new tasting journal for lovers of the sugarcane-based spirit known variously as rum, rhum, agricole and cachaça.

The pocket-sized tasting journal is designed to allow rum lovers to chronicle the sugar-based spirits they sample, using features familiar to users of the company’s other pocket sprit journals, including 33 Glasses of Whiskey, 33 Drams of Scotch and others.

“I’ll confess rum wasn’t my favorite spirit”, says Dave Selden, owner of 33 Books Co., and creator of the new rum log. “But a fateful night in a Chicago bar in 2016 opened my eyes. A wonderful bartender named Ambrosia gave me an introduction in three glasses that changed my opinion for good. I’m official a rum convert now!”

That bartender (or “Rumrunner,” as she likes to be known), Chicago’s Ambrosia Borowski, became Selden’s co-author on the book, drawing on her own passion for the spirit, and wide-ranging world travels in search of rum’s many expressions.

“Rum is such an interesting spirit. Rum starts with the most basic ingredients – sugar and water – and yet can be taken in wildly different final forms, “says Borowski. “You get everything from the funky, phenolic rhum agricole made in former French colonies, to more straightforward cachaças of Brazil, and everything in between. It’s a world that’s constantly evolving and trying new things, which is what makes it fun to explore.”

The rum logs are available now for $5 each at 33Books.com and finer liquor stores nationwide. Volume pricing for interested retailers can be obtained by e-mailing orders@33books.com.

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About 33 Books Co.

Dave Selden started 33 Books Co. as a side project to his side project. A weekend homebrewer and beer blogger, he developed a unique pocket beer-tasting notebook in 2009 to help with notes on the beers he was reviewing. After just a few years, the books became his full-time job. Today, 33 Books Co. produces more than a dozen flavors of pocket tasting notebooks and other tasting tools in Portland, Oregon.

Media Contact

Name:                     Dave Selden

Email:                      dave@33books.com

Phone:                     503-888-3532

Press Kit:                 Click to download high-resolution images (.zip)