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MIC Food Launches "Meet the Menu Makers" July Campaign

Miami, FL – (July 18, 2024) MIC Food is delighted to announce the kickoff of its "Meet the Menu Makers" campaign this July, featuring two standout products: Tio Jorge® Yuca Fries and Tio Jorge® Yuca Cheese Bites. This campaign shines a spotlight on the crispy-on-the-outside, soft-on-the-inside Tio Jorge® Yuca Fries that are incredibly versatile, and gluten-free Tio Jorge® Yuca Cheese Bites, which boast a tempting yuca outer layer filled with delicious mozzarella cheese. Both products are frozen and ready-to-heat, allowing for quick and easy preparation in just minutes.

Tio Jorge® Yuca Fries and Tio Jorge® Yuca Cheese Bites are designed to meet the needs of busy kitchens while delivering the highest quality. These yuca products are pre-peeled, pre-cut, frozen, and ready-to-heat, making them incredibly convenient and easy to prepare in just a few minutes. Here’s why they stand out:

  • Naturally Delicious and High Quality: Picked and frozen at the peak of freshness, Tio Jorge® yuca products offer a naturally rich flavor without the need for added preservatives.
  • Gluten-Free: Offer your customers with dietary restrictions deliciously gluten-free options.
  • Versatility: These yuca products can be used in a variety of dishes, from appetizers to main courses, adding authenticity and appeal to any meal.
  • Global Appeal: As a staple food in many Latin American countries, yuca brings a touch of global cuisine to the table.
  • Convenience: Available in several cuts and with year-round availability, they offer consistent quality and ease of use for any kitchen.
  • Vertically Integrated Supply Chain: MIC Food Group operates 24 privately-owned and partner plants within 8 countries, guaranteeing consistent quality and supply flexibility for all customers.

About MIC Food

Founded in 1987 by Alfredo Lardizabal Sr., MIC Food® is a Certified Minority Business Enterprise (MBE) and a family-run business that has become a cornerstone in providing authentic tropical flavors to households nationwide. From its humble beginnings in Miami, the company's dedication to quality, community, and family values has made it a leading supplier of ready-to-use frozen tropical fruits and vegetables.

Today, MIC Food operates as a vertically integrated supplier with 24 servicing plants across 8 countries in Latin America, offering flexible and cost-saving solutions to its global clientele.

Fact Sheet:

  • Company Name: MIC Food Group®
  • Founder: Alfredo Lardizabal Sr.
  • Year Founded: 1987
  • Specialization: Frozen, ready-to-use tropical fruits and vegetables
  • Distribution: Nationwide to restaurants, in-store delis, food manufacturers, and retail private label brands
  • Family-owned and Run Business
  • Certified Minority-Owned Business

MIC Food Media Contact: Valeria Lytton
Director of Marketing
Valeria.Lytton@micfood.com

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